Custom apparel falls into the category of promotional materials for companies and brands. It’s not limited to consumer-facing brands or companies in the retail domain, only. Brands from all and any industry need promotional materials that differentiate them. You work hard to differentiate your brand on the market. Custom corporate apparel mirrors that effort in the eyes of your stakeholders.
You work hard to differentiate your brand on the market. Custom corporate apparel mirrors that effort in the eyes of your stakeholders.
Gone are the days, when printing your logo on a plain, pre-fabricated t-shirt made a statement. Consumers demand more. With custom production, you get to tell your brand story in the medium of clothes and accessories. Only custom production uses your exact corporate colors and identity features. The designs and cuts are specific to your brand and nothing like we’ve already seen on everyone else’s promo merch.
The designs and cuts are specific to your brand and nothing like we’ve already seen on everyone else’s promo merch.
Our definition of custom apparel is this:
"Custom apparel is telling your brand story through apparel and accessories. It's an experiential promotion through the quality of fabrics and innovative design features. It's fashion that people wear everywhere with pride, subtly sponsored by your brand."
Custom production saves your brand from ending in landfills. Instead, due to the premium look and feel of your promotional clothes, your people love wearing and using them everywhere. No more wiping floors with your logo. And no more wasted marketing budget on merch no one appreciates.
At SOOT, we see ourselves as a service that intersects those of branding, advertising agency, and a fashion house. We specialize in translating your brand story into fashionable wearables your people will love and rave about. We take care of branding, designing, and producing your next-level promotional collection. Our deliverables are fashionable promotional clothes that are fit-to-wear.